SHAMPOO  Clinically proven to ensure color lasts up to 60 washes Antioxidant properties stop residual oxidation UV color protectors reduce color fading Enriched with Silk Amino Acids to help build strength WHO IS THIS FOR?From red to blonde, brunette and even VIVIDS creative color clients, this duo is a MUST for every stylist. HOW TO USE:Shampoo with Color Protect Cleanse then condition using Color Protect Condition. Towel dry and style