Cetaphil Daily Advance Lotion is clinically proven to lock in moisture, intensely nourishing the skin and providing 48 hours of dry skin relief. Formulated with nine moisturizing ingredients, including shea butter and skin essential vitamin E and pro-vitamin B5, to instantly replenish and continuously restore and rebalance persistently dry skin. This rich lotion immediately improves skin’s texture, provides long-lasting hydration and helps to defend against the 5 signs of skin sensitivity. Use daily to help reinforce the skin’s natural moisture barrier and restore it over time. This formula is hypoallergenic, noncomedogenic (so it won’t clog pores), fragrance free, paraben free and clinically proven to be gentle on sensitive skin.